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Why Gen X women can’t stop eating ultra-processed foods

Researchers found that middle-aged adults, especially women, are far more likely to be addicted to ultra-processed foods than older generations. Marketing of diet-focused processed foods in the 1980s may have played a major role. Food addiction was linked to poor health, weight issues, and social isolation, highlighting long-term risks. Experts warn that children today could face even higher addiction rates in the future.

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